Sr Associate AD/Strategy and Cap Management

Note for Current UM Employees

Current employees must apply internally via ConnectU > connectu.olemiss.edu

The University of Mississippi

"The University of Mississippi — fondly referred to as Ole Miss — stands as a premier public research institution with a proud legacy of academic distinction. We are devoted to nurturing a vibrant, inclusive community where every member — student, faculty, and staff — can achieve their fullest potential.”

Department Summary

Ole Miss Athletics strives to advance a championship culture that develops, educates and empowers our student-athletes while providing a premier experience for the Ole Miss Family.

Role Specifications

Below you will find classification and compensation information.  For additional details behind the University of Mississippi classification system please visit Human Resource Compensation Page

Family -Athletics

Sub-Family -Athletic Operations / Administration

Career Track / Level - P4

Grade -15

Role Summary

This role leads the strategic vision for student-athlete recruitment, retention, and Name, Image, and Likeness (NIL) opportunities, working closely with the Athletics Director, Athletic Executive Staff, and key stakeholders to ensure compliance with NCAA regulations and Mississippi state laws. Responsibilities include developing and implementing policies, revenue-sharing models, and scholarship allocations, while optimizing NIL opportunities and fostering brand partnerships to enhance student-athlete success. The position also involves driving fundraising efforts, engaging donors, and coordinating cross-functional collaborations to sustain competitive excellence and align NIL strategies with institutional goals

Examples of Work Performed

• Develop and implement effective communication strategies to ensure key university personnel and stakeholders are well-informed of the latest industry trends, NIL developments, and strategic initiatives.
• Identify and develop new revenue streams to enhance funding for student-athletes and the athletic department, focusing on NIL opportunities.
• Strategically engage with donors and prospective donors to secure funding for the future of athletics and student-athlete NIL opportunities.
• Assist in the planning and execution of external events to raise funds and create new revenue-generation opportunities for student-athletes, aligning with university goals.
• Advise on the university’s corporate partner NIL strategy, working closely with MMR partners to identify opportunities, set parameters, and develop procedures for maximizing NIL deals for athletes.
• Coordinate with Athletic Executive Staff and relevant working groups to determine and finalize scholarship allocations across all sports, ensuring compliance with NCAA rules and NIL regulations.
• Manage the internal revenue-sharing program, ensuring accurate tracking and timely payroll processing for NIL Compensation and Revenue Distribution.
• Establish sport-specific revenue share and NIL budgets, ensuring appropriate allocation of resources across all programs.
• Collaborate with the university general counsel and athletics compliance to draft and execute student-athlete revenue share and NIL agreements comply with state laws, NCAA regulations, and institutional policies.
• Maintain constant collaboration with internal and external parties to ensure adherence to NCAA rules, Mississippi State law, and evolving NIL regulations.
• Stay updated on the latest trends in collegiate athletics, including NIL legislation, compliance regulations, and the evolving commercial landscape, to ensure the university remains competitive in NIL and revenue distribution negotiations.
   

Examples of Work Performed Continued

• Support recruiting efforts, both virtually and in-person, while ensuring compliance with NCAA NIL legislation and recruitment policies.
• Partner with marketing agencies to optimize NIL opportunities and brand partnerships for Ole Miss student-athletes, maximizing their marketing potential.
• Collaborate with Multi-media Rights (MMR) partners to ensure student-athlete needs are met and sponsorship activations are optimized.
• Coordinate and facilitate regular meetings among university stakeholders, including administration, compliance, development, external relations, and student-athlete development, to align NIL and revenue distribution strategies.
• Collaborate with the Athletics Director and Athletic Executive Staff to develop the vision and strategy for student-athlete recruitment, retention, and Name, Image and Likeness (NIL) opportunities.
• Work with Athletic Executive Staff and relevant working groups to finalize revenue sharing models, policies, and procedures for NIL compensation and equity.
• Partner with each sport’s Head Coach, GM, or designated staff member(s) to identify and implement competitive advantages within established NIL and revenue distribution frameworks.
• Stay informed on national trends in collegiate athletics, NIL deals, and competitive strategies, seeking innovative approaches for Ole Miss Athletics to excel in all sports.
• Collaborate with the Athletics Director and key university stakeholders on NIL strategies and communication, ensuring alignment with institutional goals and compliance with NCAA and legal guidelines.
• Maintain a deep understanding of how brands are engaging with collegiate athletes, including NIL deal types, market trends, and scope, to effectively advise athletes and stakeholders.
• Provide ongoing guidance to coaches, support staff, and administration to maximize awareness, engagement, and strategic planning for student-athlete success in NIL and revenue sharing opportunities.
• Conduct regular reviews of NIL commercial opportunities, budget allocations, staffing needs, and organizational structures to ensure sustained competitive success for Ole Miss Athletics.
   

Essential Functions

These essential functions include, but are not limited to, the following.  Additional essential functions may be identified and included by the hiring department.

1. Develop and Execute NIL Strategies

2. Optimize NIL Opportunities and Partnerships

3. Manage Revenue and Compliance

4. Drive Fundraising and Donor Engagement

Minimum Education/Experience

Education: Bachelor's Degree

Experience: (10) Ten Years Experience

EEO Statement

The University of Mississippi provides equal opportunity in any employment practice, education program, or education activity to all qualified persons. The University complies with all applicable laws regarding equal opportunity and affirmative action and does not unlawfully discriminate against any employee or applicant for employment based upon race, color, gender, sex, pregnancy, sexual orientation, gender identity or expression, religion, citizenship, national origin, age, disability, veteran status, or genetic information.

Minimum Physical Requirements

Physical Requirements:  These physical requirements are not exhaustive, and additional job-related physical requirements may be added to these by individual agencies on an as needed basis. 

Corrective devices may be used to meet physical requirements.

Physical Exertion:  The incumbent may be required to lift up to approximately 10 pounds.

Vision:  Requirements of this job include close vision. Speaking/Hearing: Ability to give and receive information through speaking and listening.

Motor Coordination:  While performing the duties of this job, the incumbent is frequently required to talk and hear; and use hands to finger, handle, or feel. The incumbent is periodically required to sit. The incumbent is occasionally required to stand; walk; and reach with hands and arms

Interview Requirements: Any candidate who is called for an interview must notify the Department of Equal Opportunity/Regulatory Compliance in writing of any reasonable accommodation needed prior to the date of the interview.

Background Check Statement

The University of Mississippi is committed to providing a safe campus community. UM conducts background investigations for applicants being considered for employment. Background investigations include a criminal history record check, and when appropriate, a financial (credit) report or driving history check.